2018 promises a beneficial year for Italian tourism

Published on : Tuesday, December 25, 2018

According to the statistics, this year will be one of the most successful for Italy when it comes to the overall number of tourists. Many tour operators who are leaders in the tourism market have predicted a higher percentage of European and overseas visitor arrivals, especially from the United States.


Tuscany is becoming more and more attractive for tourists. The reason can be found in its effective promotion of local wine and cuisine. Tuscany is best known for its beautiful vineyards, quality wines and famous specialties. Here, we can see a 10 percent growth trend for European tourists and 20 percent for visitors from other countries.


Tour operators have also predicted Emilia Romagna, Apulia, Sicily, Piedmont and Umbria among this year’s most popular tourist destinations. In addition, there is also a growing interest for lake areas. Natural wonders such as Lake Como, Lake Maggiore and Lake Garda can boast an increase in the total number of overnight stays. Also, the number of airport arrivals increased by 7 percent.


However, Italy needs to take advantage of all the several and already existing resources to develop new forms of tourism, and work on sustainability at the same time.


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